February 27, 2014
By Drake Dorm
Over the past year or so, the Medical Jane team has experimented with different outlets in search of a way to effectively grow our website’s traffic and expand our voice. However, we ran into one hurdle after another. The big guys like Google and Facebook do not play nice with cannabis-related content (even ancillary products), and as such, we began to feel trapped.
We knew that we couldn’t be the only ones who felt this way, so we met with various business owners in the industry to get their take. What we found was just as we expected. Many of the people we reached out too faced very similar issues as us, some already giving up on digital marketing entirely. This discovery quickly led to the creation of the MANTIS Ad Network, a CPC (cost-per-click) ad network built exclusively for connecting quality advertisers and publishers in the cannabis industry.
According to Matthew Price, Founder and CEO of Medical Jane and CEO of the MANTIS Ad Network, “there are a lot of like-minded entrepreneurs in the cannabis industry that are looking for ways to monetize their website(s). The MANTIS Ad Network gives site owners the ability to make money with a few just a few clicks, all while making it easy to manage what types of ads are displayed to their viewers — for quality control.”